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DUBAI MARINA

Sparkle Towers

Featuring pristine glass facades and majestic diamond-shaped summits, Sparkle Towers stands out as a pair of dazzling jewels in the mesmeric Dubai Marina skyline. The unique architecture of the two interconnected towers, superbly enhanced by 1,700 exterior lights that fade in and out in a striking sequence, echoes the brilliance of its interiors.

Crafted through a scintillating array of exceptional crystals by Swarovski, the bejeweled lobby is your entrance to a lifestyle of exceptional luxury. With ultra-modern residences, each home identifies with stunning hallways, paramount interiors and resplendent views of the iconic Dubai skyline.

These captivating nuances reflect ornate craftsmanship with Scandinavian influences, best in class amenities and exceptional technology to ensure dominant levels of comfort.

PROJECT HIGHLIGHTS

3

Waterfront Towers

373

Residential Apartments

1700

Exterior Lights

2

Min Walk to JBR Beach

1-4

Bedrooms

3

Swimming Pools

The Results

The tone for success was set when The Devmark Group won Palm View amongst the six companies who bid for the project. Soon after began our conceptualization of the sales and marketing strategy.

We re-established the positioning, pricing, and amenities which led to the entire floors of the tower being refitted to match our strategy. Plus, we recruited an internal sales team dedicated entirely to the project to boost our efforts. The outcome? We sold the entire year's target number in just the first 3 weeks.

An exclusive launch event organized for brokers by us witnessed over 300 brokers arriving and queuing from 5 am, resulting in a remarkably successful event.

With our innovative marketing services offering, our journey with the project goes even further. We facilitated the development of creative content across different mediums, including branded marketing collaterals and digital solutions.

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