Expo City Dubai

Expo Valley

True to the values of the World Expo, Expo Valley captures the desire to live better, kinder, and freer – a community that connects with nature, with villas and townhouses dispersed throughout an undulating native landscape that overlooks a nature reserve, lake, and wadi.

Expo Valley boasts triple the amount of greenery compared to any other development in the region, with a self-sufficient nature reserve that’s home to gazelles, flora, and fauna, as well as a lake with various species of fish. Unique topography creates a micro climate that lowers temperatures and reduces noise in a community that is at one with nature. Smart, sustainable residences, reached by pedestrian paths and dedicated tracks for cycles and e-scooters, exemplify best practices in innovative, eco-friendly design, with minimal boundaries to create a seamless integration of natural materials.

The villas and townhouses are designed to maximise privacy while promoting community interaction, with open front and back areas and transparent fencing, giving you room to live, room to connect, and room to grow, promoting a sustainable way of life and enhancing the quality of life for residents. The residences offer seamless integration of indoor and outdoor, with large sliding doors connecting the interior spaces to the garden. Subdued, natural, and contemporary materials and colours blend with the habitat, mirroring the natural surroundings to enhance the sense of sustainability, ecological awareness, and honest design.










The Results

The tone for success was set when The Devmark Group won Palm View amongst the six companies who bid for the project. Soon after began our conceptualization of the sales and marketing strategy.

We re-established the positioning, pricing, and amenities which led to the entire floors of the tower being refitted to match our strategy. Plus, we recruited an internal sales team dedicated entirely to the project to boost our efforts. The outcome? We sold the entire year's target number in just the first 3 weeks.

An exclusive launch event organized for brokers by us witnessed over 300 brokers arriving and queuing from 5 am, resulting in a remarkably successful event.

With our innovative marketing services offering, our journey with the project goes even further. We facilitated the development of creative content across different mediums, including branded marketing collaterals and digital solutions.

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